Summary Assignment Example | Topics and Well Written Essays - 250 words - 25

Summary - Assignment Example On the weaker side it has, Low amount of capital in hand that brings low production capacity. This creates a higher final product prices because of the production capacity and volume. Besides its also has limited distribution channels. The product had a major opportunity in form of large scale sales opportunity because of the unavailability of the product in the country. It also faces threats such as similar product from competitors such as Coca-Cola, which also come with low prices and better sales promotion. These also have larger distribution channels. The product will ride on the market base created by its predecessors. It will also come under the category of premium cola. The packaging will be done in the manner that consumer are use to from the other Redbull brands. Same can and four cans per packet. In order to be at the same level with other cola brands, the price will be between $2.00-$3.00 CND for every can. This will help appeal to the consumers. The main promotional strategy will be use of social media especially Facebook. Targeted consumers will be able to like the page then the page will be redirected to the user’s friends’ pages as a suggested page. This is most effective in terms of cost and target audience given that most of the youth engage in social media. Distribution of the product will be in a similar fashion as other Redbull brands: it will be sold in local convenience stores, gas stations, grocery stores, and bars and

FOUNDATIONS FOR RESEARCH Essay Example | Topics and Well Written Essays - 1500 words

FOUNDATIONS FOR RESEARCH - Essay Example To amend this gap in knowledge about mood disorders in adolescents, it has been claimed that theoretical perspectives should develop from adolescents’ understanding and experiences (Griez 2005: 47). If not, the theorising process will continue to be removed from the perspectives of individuals who have really experienced mood disorders (Wolfe & Mash 2008: 83). The objective of the aforementioned study was to generate a theoretical perspective that essentially represented the perceptions of adolescents who had experienced mood disorders. Lewis (1995:372) investigated, employing qualitative methods, how participants personally experienced mood disorders, how they reached and perceived the label of mood disorder, and how they understood their experiences. In addition, Karp (1996: 91), in Speaking of Sadness, explained the identity-changing process that participants experienced as they eventually viewed themselves as depressed and carried on theorising about their own selves and h ow they acquired their mood disorders. In this paper, a thorough discussion on the different features of the grounded theory method will be provided by presenting an original research article, Meadus’s (2007) study, which contains the grounded theory method. The Application of Grounded Theory in Mood Disorder Research The grounded theory method, according to Straus & Corbin (1990), the goal of which is to form a theory that is closely related to the reality of the adolescents studied was used in the study of Meadus (2007). Through the grounded theory method, theory arises from evaluating the actual statements given by the participants, and is hence genuinely ‘grounded’ in them (Strauss & Corbin 1990: 17). However, the problem in using an inductive research method for mood disorder research, according to Griez (2005: 72), is that it inevitably results in analyses that go beyond the statements given by the participants. Stiles (1993) suggests that participants give relevant information to the researcher, but that the researcher should analyse that data to form a reflective theory. Meanwhile, reflexivity obliges the researcher to thoroughly think about the research process, which involves probing how strongly the interpretations of the researcher fit with the perspectives of the participants (Rennie, Phillips, & Quartaro 1988: 143). The grounded theory method was employed in the study of Meadus (2007) because it allowed a methodical analysis that enabled the creation of a theoretical perspective that was strongly connected to, otherwise ideally representative of, the explanations of the participants. According to Merriam (2009: 30), data analysis in grounded theory is performed using the constant-comparative method in which bits and pieces of data are compared in terms of their similarities and differences. Merriam (2009: 31-32) furthers that part of the data analysis is the identification of a core category. The core category is the central c oncept where all data revolves around and this is used to develop the substantive theory. Emphasis is given on the importance of identifying categories, hypotheses, and theories from the patterns seen among the relationships formed from the data gathered. To better understand the features of a grounded theory, the research of

Dickens hard times resonates with the work of his contemporaries Essay

Dickens hard times resonates with the work of his contemporaries particulary in relation to the effects on the enroaching effe - Essay Example Charles Dickens’s Hard Times presents a unique picture of industrialization and urbanization in 19th century England. The sullen atmosphere of Coketown symbolizes suppressed anger of the factory workers and failure to improve their lives and wellbeing. Surprisingly or not, Dickens’s work resonates with and echoes in the works of his predecessors and contemporaries, who discuss the tragic man-city dichotomy and depict the disruption of human integrity by cities. It would be fair to say that Charles Dickens’s Hard Times presents a unique and profoundly philosophic allegory of urbanization and industrialization, which causes encroaching effects on the lives of English class workers and reinforces the sense of human alienation from everything rational and urban. Charles Dickens’s Hard Times is rightly considered as one of the best representations of industrialization and its disintegrative effects on the lives and wellbeing of English class workers. ... Nevertheless, it is due to Dickens’s repulsion toward dry statistics, rationality, and facts that Hard Times turned out to be an excellent source of truth about the disruptive effects of industrialization on workers. In Dickens’s book, urbanization and industrialization are associated with the lack of creativity and everything humane. The family of Gradgrinds exemplifies the utmost saneness and extraordinary rationality with no tint of feeling or romance: â€Å"No little Gradgrind had ever seen a face in the moon; it was up in the moon before it could speak distinctly. No little Gradgrind had ever learnt the silly jingle [†¦] no little Gradgrind had ever associated a cow in a field [†¦] with that yet more famous cow who swallowed Tom Thumb† (Dickens 1854). Needless to say, those are the products of industrialization, which suppress romanticism and create a sullen atmosphere on Coketown. The name of the city itself symbolizes sullenness and intoxication with rationality. This sullenness, however, is nothing but the sign of repressed anger, which finds no outlet but goes unabated (Colon 2006). The implications of industrial sullenness in Coketown are two-fold: on the one hand, it creates and fosters a claustrophobic atmosphere; on the other hand, it indicates and reflects the growing social dissent in the English work class. Excessive rationality leaves workers beyond the boundaries of improved wellbeing and, at the same time, emphasizes an irresolvable man-city dichotomy. The themes of sullenness and workers’ alienation from the processes of industrialization and urbanization resonate with T.S. Eliot’s The Love Song of J. Alfred Prufrock. Green and Fernald (2003) are correct in that both works create a set of metaphors which

Consequences of high incarceration rate Term Paper

Consequences of high incarceration rate - Term Paper Example Research addressing the impact of parental incarceration on children has identified developmental, emotional, psychological, social, educational, and behavioral consequences for these children (Trice & Brewster, 2004). There is some consensus in the literature identifying some of the serious, detrimental consequences for children of all ages who experience parental incarceration. These issues must be identified and addressed as children of incarcerated parents are viewed as a unique, group with special service needs. Number of Incarcerated Parents The Bureau of Justice Statistics in an August 2000 special report identified a total of 1,284,894 prisoners of which, 721,500 were parents. Within this group of incarcerated parents, 46% resided with at least one minor child at the time of incarceration (Mumola, 2001). Of this group of parents incarcerated, 32% reported having more than one child less than 18 years of age (Mumola, 2001) and 37% reported living with their children in the mon th previous to their arrest (Mumola, 2001). In the same year, 2.1 percent of the 72 million minors in the United States in 1999 had a parent in prison, which represents almost 1.5 million children (Harrison & Beck, 2006). Fathers were less likely to report living with their children prior to incarceration than mother, (47% federal inmates versus 73%). Of fathers imprisoned in 1999, reported the child's mother was their primary caregiver 90% of the time where as only 28% of incarcerated mothers cited their child's father as the primary caretaker (Mumola, 2001). Imprisoned mothers identify grandparents and other family members as the primary caregivers of their children 79% of the time (Mumola, 2001). From 1991 to 1999 the proportion of prison inmates who were also parents increased by more than 250,000. The aforementioned rise in female prisoners has also exacerbated an increase in the number of mothers in prison (106% versus 58% rise in fathers). In 1999, it was estimated that 1.4 m illion children had an incarcerate father and 126,100 with incarcerated mother (Mumola, 2001). Johnston, (1995a) highlights that due to the prevalence of intergenerational crime and the risk for children within these families, it is necessary to address the problem within the context of the family as well as the individual. Impact of Parental Incarceration of Children It is clear that incarceration affects millions of families in the United States. The rise in incarceration rates for both men and women has definite consequences for their children. Whether it is the absence of a father or the incarceration of a mother who is most likely the primary caregiver prior to incarceration, there are considerable consequences for children (Mumola, 2001). Children of prisoners struggle with issues that impact their psychosocial development. The stigmatization of parental incarceration is an important issue addressed in the literature as well as the impact this may have on a child's their self- concept and identity development. The separation of a child from their parent due to incarceration may have differential and devastating effects. Kampfner (1995) outlines how maternal incarceration further stigmatizes children and prevents them from having their needs met. Being witness to a mother's

Alternatives to Incarceration Assignment Example | Topics and Well Written Essays - 750 words

Alternatives to Incarceration - Assignment Example Historically, this has not always been true following some inmates serving time for their third or even fourth time. This shows that the system on itself is not very efficient because any form of punishment should be aimed at punishing and also rectifying the offender. In addition, the idea of serving time in prison has been the norm to most criminals who have previously served time. Some of the incarcerations act as reunions of the offenders with their friends and acquaintances already in there. Adding to the reasons is the increase rate of corruption which make it possible for ‘well of’ individuals serving time in prison make deals with the prison guards enabling them still to run their business and gangs while still in confinement. This, therefore, shows the level of inefficient in the incarceration system. Herivel & Wright (2009) clearly show the level of corruption in the criminal system and who profits from mass incarceration. Economically, the cost of constructing and running these confinement facilities is usually very high. According to Petteruti et al. (2009), the average cost of maintaining an inmate held in state-funded, post-adjudication and residential facilities is $240.99 per day. This translates to huge sums of tax-payers’ money that could be used elsewhere if cheaper and effective forms of punishments were used instead. Furthermore, this act of imprisonment directly results to societal poverty. For instance, the detachment of supposed income earners or bread winners from their family also creates an economic challenge. Those left by the convict must adjust and learn to live without the convict’s contributions. This can lead to increased crime rate as those left behind try to satisfy their basic needs. Besides, the conviction of individuals lowers their chances of resuming their current jobs or even getting any jobs at all leads to a cycle of poverty in the

Drugs and Rock&roll Research Paper Example | Topics and Well Written Essays - 2000 words

Drugs and Rock&roll - Research Paper Example Rock and roll in the late 40s and 50s was mainly identified as African American music. Moreover, white middle-class youth enjoyed it immensely. These youth would go in search of dancing halls where rock and roll was the staple as the predominantly White areas would not play it. The notion that Rock and Roll music merely supports the pure expression of reality is erroneous. Since its inception in the 1950s many ‘Rock and Roll’ musicians have romanticized drug abuse and early death and have been partially responsible for the broad acceptance of psychedelic drugs in society. This scandalized their parents as they felt that White youth would inevitably adopt Black culture and mannerisms if they only listened to Black musicians. Mixing with Black people in any context was strictly forbidden in the 50s in the United States. The rock and roll beat, which was so intriguing, was viewed by the older generation of Americans as being similar to the primitive rhythms which originated in Africa. What was especially frightening for the parents of this era is that they could not seem to be able to stop their children from liking this new and foreign music. There were many attempts to quell the ‘wild’ beats used in rock and roll by using mellow White singers like Pat Boone re-do songs that were originally done by Black musicians (Evans, 1998). Moreover, this did nothing to stop the popularity of rock and roll among the youth. One of the reasons why parents were so concerned with this music genre is because the Black musicians did not make any effort to hide the fact that they believed that drugs were a necessity if one was to create good music. According to some rock and roll musicians, drugs would help the musician to explore his or her inner thoughts while simultaneously escaping the limitations of real life. This would result in enhanced creativity due to better sensory perception. Government authorities in America attempted to arrest the increased abuse of drugs but were unable to stop this trend. In 1951, Alan Freed, a White disc jockey from Cleveland launched a radio show known as "Moondog Rock 'n' Roll Party,". This station would only play music that was created by Black musicians. It has been claimed that the words ‘rock and roll’ were first heard on this station. Entire neighborhoods with White populations would tune in to this station whenever it was on air. More and more White musi cians, particularly the youthful ones, began to experiment with creating music that sounded like what was heard on Alan Freed’s Moondog Rock 'n' Roll Party. Rock lyrics were not only popular because they were rhythmic, but also because they challenged the accepted rules of the mainstream society. The music motivated the youth to revolt against the social norms. At that time, it was an accepted thing that â€Å"children should be seen and not heard†. Rock music challenged this norm by encouraging every living being to seek self expression. Rock also encouraged young adults to experiment with things they were unsure of, such as drugs, in order to establish for sure that they were not good. Hollywood culture took advantage of this misunderstanding caused by, among other things, the generation gap and started to generate documents claiming to â€Å"

How would you evaluate the preformance of a bank using piblished Essay

How would you evaluate the preformance of a bank using piblished accounting data . What other data would you use in this evaluation - Essay Example (Srinivasan, 2009). Financial ratio analysis is considered as one of the most important tools that are being used to evaluate the performance of any bank. It is important to note that the financial ratios for a bank are slightly different as compared to the typical ratio analysis for any manufacturing firm. Due to this basic difference, there are some additional ratios that are being computed for evaluating the basic performance of a bank. These ratios include net profit margin, provision for loan losses, loans to assets, capital adequacy etc which are computed in order to provide a deeper insight into the overall financial performance of any bank. This paper will discuss as to how the performance of a bank is evaluated and what are some of the tools including financial ratio analysis which can be used to effectively evaluate the performance of the bank and the type of data required to make such an analysis. Financial Ratio analysis is one of the leading tools that are being used to evaluate the performance of a bank. These are common sets of financial ratios that are used to compute various financial indicators and by making either trend analysis or industry comparison, the overall performance of the bank can be evaluated. These ratios are: Return on assets is computed by dividing the net income earned by the Bank with its total assets. This is an important ratio because it informs us about the overall efficiency of the bank’s assets i.e. how the total assets of the bank are used by the management in producing the desired results for its shareholders. Return on assets is also considered important ratio because it can be a better judge of the overall efficiency of the bank’s management i.e. if return on assets is low it can indicate that the overall management efficiency in utilizing the assets of the firm is not entirely up to the satisfaction and management shall improve its practices and internal